Summer 2007

CUTTING EDGE MARKETING - Why your cinema needs it more than ever

DOING A COMPLETE DIGITAL CONVERSION - An exhibitor's guide for exhibitors CHANGING BOX OFFICE - The new, combined POS is now here UP CLOSE & PERSONAL - with International Cinema Consultant, Ian Riches 6-D CINEMA - How XpanD is taking Cinema to the next level THE SCREENTRADE SEMINARS - Portage, IN - June 20th 50 YEARS OF SUPERIOR QUARTZ PRODUCTS MANAGING A CINEMA FORWARD - Analysis with Jim Lavorato POPCORN TASTE-TESTING - Putting movie-going back on the map (in Grand Haven) CONVENTIONAL vs DIGITAL XENONS - Just a marketing gimmick? Ushio explain SMOKING & CINEMAS The July 1st ban and you

In our next issue

• TAKING THE DIGITAL PLUNGE - What will digital cost? Here's what you need to know
• THE DIGITAL CONVERSION - DTS' Tony Nowak on why it must happen sooner than later
• WHAT'S IN STORE FOR 2008? We polled 5 opinions
• THE BOB GOODRICH PAGE - Independent's Day... when?
• FROM THE SHOP FLOOR - With Regent, Lyme Regis GM, Karl Woods
• LOBBY LOLLY - Are you profitting from foyer amusements?
• INTERACTIVE PRESHOW - Advertising's digital future, now
• H&S - How to keep your theatres clean
• KATE TAYLOR'S CINEMA ARCHIVE - The Parkway, Barnsley
• GOOD CINEMA GUIDE - Hawkhurst Kino, Cherokee 16 (Woodstock, GA), AMC Pleasure Island, (Orlando, FL)
• CINEMA AMBIENCE - Getting your lighting right, first time
• SEATING - What makes a good value chair?

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